Successful Startups Co-Founded by Designers Are Not Uncommon of the 25 startups with a recent fundraise in CB of the so-called global “unicorn” startups across all sectors 36% Insight’s “Internet Sector” category are designer 21%have co-founders who have embraced design or come from a co-founded design, arts, or human-centered background including architecture, design, music, visualization, fine arts, media arts. RECENCY OF LATEST ROUND OF FUNDING $3B 23andMe, ActiFio, Adyen, African Internet Group, AirBnB, Aiwujiwu, Anaplan, AppDirect AppDynamics, AppNexus, Apttus, Apus Group, Atlassian, Auto1 Group, Automattic, Avant, AVAST Software, Avito, BeiBei, Beijing LaKala Billing Services, BlaBlaCar, Bloom Energy, Blue Apron, Buzzfeed, Carbon3D, China Rapid Finance, CJ Games, Cloudera, CloudFlare, ContextLogic/Wish, Coupa Software, Coupang, Credit Karma, Airbnb Dada, Datto, Decolar, Deem, Delivery Hero, Dianping, Didi Kuaidi, DJI Innovations, Docker, DocuSign, Domo Technologies, DraftKings, Dropbox, Ele.me, Eventbrite, Evernote, Fanatics, FanDuel, Fanli, FarFetch, Flipkart, Forescout, Funding Circle, Gilt Groupe, GitHub, Global Fashion Group, GrabTaxi, Greensky, FUNDING Guahao Technology Co., Gusto, HelloFresh, Home24, Hootsuite, Houzz, Illumio, Infinidat, InMobi, Social Finance InsideSales.com, Instacart, Intarcia Therapeutics, IronSource, Jasper Technologies, Jawbone, jet.com, Jiuxian, JustFab, Kabam, Kabbage, Kik Interactive, Klarna, Koudai Gouwu, Lazada, Legendary TIVE Pinterest Entertainment, Lookout, Lufax, Lyft, Magic Leap, MarkLogic, Medallia, Meituan, Mercari, MindMaze, Moderna, Mogujie, MongoDB, Mozido, Mu Sigma, MuleSoft, NantHealth, Nextdoor, Nutanix, Okta, Olacabs, One97 Communications, Oscar Health Insurance Co., Palantir Technologies, Panshi, Pinterest, Pluralsight, Upstart Powa Technologies, Prosper Marketplace, Proteus Digital Health, Pure Storage, Qualtrics, Quikr, Razer, CUMULA Slack Rong360, Shazam, SimpliVity, Skyscanner, Slack Technologies, Snapchat, Snapdeal, Social Finance, Souq, GitHub SpaceX, Spotify, Sprinklr, Square, Stemcentrx, Stripe, SurveyMonkey, TangoMe, Tanium, The Honest Fab.com Flatiron Health Company, Theranos, Thumbtack, TransferWise, Trendy Group International, TuJia Online Information Fanduel Technology, TutorGroup, Twilio, Uber, Udacity, Ucar Group, Uptake, VANCL, Vice Media, Vox Media, Warby 2014 2015 2016 Parker, WeWork, Xiaomi, Xuanyuxia, Yello Mobile, Zenefits, Zeta Interactive, Zhangyue, ZocDoc, Zomato Media, Zscaler via CB Insights, “Since January 1 2013 to February 29, 2016, in the U.S. via CBInsights, “Private VC-Backed Companies with Valuations Over $1B” Internet-Only category top 25 recently funded VC-backed companies.” Last year 20% (5 out of 25) of the top venture-backed startups had designer co-founders. We check one year later and that number moves to 36% (9 out of 25). Source // @kpcb #DesignInTech @justinsayarath @cbinsights cbinsights.com/research-unicorn-companies 10